The Austrian company ARA went on an information roadshow tour with Kick-Point through Austrian schools.

ARA

ARA

ARA School tour with Kick-Point in 2008

Edutainment (Education & Entertainment) was the goal set by ARA– Altstoff Recycling Austria AG (Waste Recycling Austria AG). Edutainment was used in different schools in Austria to present a combination of entertaining but educating elements, explaining the concepts of environment and recycling to the children in an entertaining way.
The electronic Kick-Point goal was incorporated into the event concept and road show because the Kick-Point guarantees football fun as well as offering interactive quiz varieties which can be integrated as “Question and Answer Games”.
A specific question about the environment or recycling was generated by the automatic football quiz every time a pupil took a shot at goal. The pupils could double their goal shot points every time they answered a question correctly. Hands-on fun could be combined with educational explanations in this way.